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Notice on Strengthening the Administration of Internet Audio-visual Programs Involving Pharmaceutical Advertising (2017)

關于加強網絡視聽節目領域涉醫藥廣告管理的通知

Type of laws Government policy

Issuing body National Radio and Television Administration

Promulgating date Jul 27, 2017

Effective date Jul 27, 2017

Validity status Valid

Scope of application Nationwide

Topic(s) Cyber Law/Internet Law Content Regulation Health Law Advertising Law

Editor(s) Xinzhu Li 李欣燭 Yanru Chen 陳彥茹

Notice on Strengthening the Administration of Internet Audio-visual Programs Involving Pharmaceutical Advertising entered into force on 27 July 2017.

There are 2 articles in total. The Notice aims to require the local regulatory authorities to conduct a comprehensive review of advertisements and audio-visual programs relating to the promotion of pharmaceutical products on the websites within their jurisdictions, in order to avoid advertisements that mislead consumers by using false medical spokespersons.

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